My favorite big box store is still making moves!

Check the press release and look book pics below:


Target Corporation announced a partnership with Prabal Gurung – one of the most-celebrated designers in fashion today – to introduce a limited-edition collection of women’s ready-to-wear and accessories, including handbags, shoes and jewelry. The collection will be available Feb. 10 through March 23, 2013, or while supplies last, at all Target stores and

“I am so thrilled to be working with Target on a collection that brings my designs to a wider audience,” said Prabal Gurung, designer. “This collection was inspired by love and if Target’s guests can feel even a little bit of the love that I felt while I was designing this collection, then I will consider it a job well done.”

The Prabal Gurung for Target collection reflects Gurung’s distinct aesthetic, with impeccable tailoring and feminine silhouettes, and features striking prints, hot-hued palettes and sleek styles that will add dimension to any woman’s wardrobe. Standout pieces include refined dresses, mixed-media skirts, edgy blazers and striking shoes. The collection ranges in price from $19.99 to $199.99 for apparel and $12.99 to $39.99 for jewelry, handbags and shoes.

“Target’s partnership with Prabal Gurung embodies our commitment to bringing great design to our guests at truly affordable prices,” said Trish Adams, senior vice president of apparel and accessories, Target. “Prabal has quickly become one of the industry’s most influential designers, and this collaboration enables Target’s guests to shop a beautiful, feminine assortment from a modern visionary.”

Gurung has developed a strong base of fans, from Hollywood’s most-acclaimed to Great Britain’s royalty and beyond. In 2010 Gurung was the recipient of the Ecco Domani Fashion Fund Award and selected as runner up for the 2010, CFDA/Vogue Fashion Fund. In 2011, he was honored as one of USA Network’s Character Approved Award recipients, named goodwill ambassador of Maiti Nepal, a finalist of the Cooper-Hewitt National Design Award and was the recipient of the 2011 CFDA Swarovski Award for Womenswear. In addition to his upcoming collaboration with Target, Gurung created two pieces – an elegant wool cape and bow-clad clutch – for the much-anticipated Target + Neiman Marcus Holiday Collection, which launches Dec. 1, 2012.

For more information about this collaboration and to see a first look from the Prabal Gurung for Target collection, visit On Twitter, enthusiasts can follow @ABullseyeView or @PrabalGurung, #PrabalForTarget.

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These looks are unique.  I will have to see them in person to really know how I feel.  With most items most items costing less than $50.00, I think I could make some of these pieces work…

What do you think of Target’s new venture?